Twitter testing profile redesign that resembles Facebook timelines

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Financial Post | Business

Twitter Inc. is testing a redesign of its profile pages that mimics the look of Facebook Inc.’s timelines, part of the microblogging service’s effort to boost engagement as user growth slows.

The new design, which is showing up for a small set of users, includes a wide background photo across the top of the page and a smaller profile picture on the left-hand side, similar to member pages on Facebook’s rival social network. Some postings are displayed more prominently and in bolder type.

Twitter, with 241 million users compared with Facebook’s 1.2 billion, has said that changes to its product this year will help woo more people to adopt and stick with the service. The company is aiming to make the site easier to use, favouring designs that feature images and experimenting with showing content based on topics, which may help newer users understand the service better than they can…

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