Personally, Twitter has become my favourite social media tool. Although users are limited to 140 characters, we have come up with many ways to use this simple tool: whether it is using hashtags, embedding links to articles, photos or videos, or using the Direct Message feature.
Since it’s inception, many tools have been created to help people and social media agencies get the most out of Twitter. Here are just a few of them and what they do. If you know of others, please feel free to share them in the comments section.
In no particular order:
ReTweetLab – powered by HubSpot this tool is one of the most powerful I’ve come across to date. ReTweetLab takes a look at your last 1000+ tweets and analyzes them from everything to length, RTs, Day of Week, Time of Day and more.
Qlouds – the premier Twitter storage facility not owned by Twitter.
TweetReach – Want to know how viral that last tweet about Kim Kardashian you tweeted was? TweetReach is the tool for you.
HootSuite – I use this tool everyday to do everything from tweeting, RTing, searching for conversations and people on Twitter, and even to schedule tweets. They also provide social media analytics and a robust social media team workflow solution.
Buffer – An interesting tool that (via its free version) allows the user to schedule 4 tweets during the day at optimum times. The data they report back on helps you to understand which content is resonating with your followers.
TwitterCounter – the free version of TwitterCounter can help you track how many followers you’re gaining on a daily, weekly, monthly basis. And you can also use this tool to compare yourself to Barak Obama or your next door neighbour.
TweetPing – Probably the “coolest” Twitter tool out there. Shows you a real life word wide view of who’s tweeting in real time. Kind of like looking at Twitter from Commander Hadfield’s view from the space station.
TweepsMap – Want to know where your followers are? This tool will report to you the city and country of where your followers reside.
TweetBig – Another Twitter tool that helps you manage your community.
Twitonomy – Twitter analytics tool currently in beta.
Metricly – Dashboard to track and analyze your social media data.
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